Is Blogging dead in 2023? The blogosphere has become so saturated with billions of blogs that one would begin to wonder and ask if it is worth it to start a blog.
Today am going to share with you my experience as a blogger and also provide an answer to your question of whether blogging is worth it or not and why you should start a blog for yourself.
If you are a student like me, you must have read online that it is normal for students to blog and have a side hustle, Nowadays everybody wants to blog because it is common that bloggers are the real guys making money on the internet
but yet many are still brainwashed to believe that blogging is dead and not worth it but a total waste of time and resources I think otherwise and that is the reason why you should consider reading this post till the end..
Is Blogging Dead in 2023?
A Close friend of mine once came to me and asked “Is it worth starting a blog in 2023?“, he would have loved to blog like me but is scared of failure and high competition, I just shook my head and told him not to be discouraged
To all the naysayers claiming that blogging is dead and that it will become totally irrelevant to start a blog, I commend you for your service.
Blogging Is Not Dead In 2023. However, Things Have Changed
Yes you got me right and I am glad to tell you blogging is not dead and neither will it die even in the next decade However things have changed over the years
However, there are 3 basic reasons why people choose to blog
- To make money online
- To promote your business
- Just for fun!
Now, if you’re starting a blog to make money, promote a business or just for fun you need to adapt to the new way of blogging, You need to, learn how things work
With the popularity of YouTube and online video in general, as well as image-focused social media platforms like Instagram,
Many people are unsure if internet users are interested in reading blog posts at all anymore and most times people prefer audiovisual information.
However, as I mentioned earlier blogging is not dead but still alive so you shouldn’t hesitate to start a blog Nevertheless, I won’t deny the fact that Blogging is saturated and very competitive now
Before one could write a blog post and easily rank but bogging in our time now is difficult
There are certain things you need to understand and put in place if you really want to grow your blog and drive traffic from Google.
- Read Also: How To Run a Profitable Blog in Ghana
Is it Worth it To Start A Blog?
Blogging definitely isn’t dead and you can still make money from it in. So, if you want to start a blog business this year, adhere to this advice
I am also glad to tell you blogging is still worth it in 2020, you can actually make money blogging as a student or graduate As a matter of fact blogging is for everybody
We have Top bloggers in Nigeria making millions from their blogs, all you need is the right knowledge to make things work
Checkout Naijaloaded traffic stats
Yes Blogging is still worth it but a lot of things have changed over the years and since things are not the same
Below are a few tips you should consider if you really want to drive traffic to your website
1. Master Content Marketing
There is a common saying that content is king, Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.
There are billions of blogs on the web and each of them targets particular keywords to rank, Google’s algorithm has changed drastically Google is interested in ranking blogs with fresh content with a good user experience
So to get your blog posts to rank on the front page of Google you need to say goodbye to copy-and-paste blogging and embrace the skill of writing fresh articles that will get ranked
- Read Also: How To Write Evergreen Blog Posts
Blogging consistently is another key ranking factor as stated by some SEO experts like Neil Patel and Bryan Dean (The founder of Backlinko)
Google tends to rank blogs that publish content consistently because they have better value to offer to users, you can not be blogging once a month and expect google to rank your content especially when it comes to keywords that are very competitive
lastly, frequently update your contents and trash out irrelevant (old) posts that may provide no value to users hence this tells google loves ranking contents that usually gets updated as soon as possible
2. Use Infographics
According to Wikipedia, infographics are graphic visual representations of information, data, or knowledge intended to present information quickly and clearly.
They can improve cognition by utilizing graphics to enhance the human visual system’s ability to see patterns and trends.
In simple terms, info-graphics is usually a pie chat or any graphical representation of information like the life cycle of a housefly (science students can relate)
Nowadays there is too much information in written format on the web, Google is highly interested in info-graphics content in that way Google sees your content as valuable
Not everybody is a text-based reader so your blog posts don’t have to be full of text because it will create a bad user experience and they are going to feel bored on your website
Also include videos that help get your message across to your audience, doing all of this is going to make your content amazing and there is a high tendency for you to get more social shares and more people to link to you
If you want to learn how to use info-graphics then probably you should consider the following tools to create infographics for your posts
3. Blogging in 2023 is About Story Telling
Just as I explained in my above point, blogging nowadays is about storytelling and what I mean is by writing in such a way your audience will feel you are writing a story and not just some random content,
you should use active words that will keep them reading and willing to read more.
Cultivating the habit of storytelling is essential by using words like ‘you and I’, ‘We’, and ‘Us’, hence its creates a feeling of eye-to-eye discussion with your audience
Everyone loves stories and most especially when it involves real-life situations and not fiction, a memorable blog post must be fun to read. Storytelling helps you hit the mark.
Learn how to use storytelling in your blog post, A good opening story entices blog visitors to read your blog post.
When readers recognize the problem the story’s hero is struggling with, they become eager to read your tips and learn how to solve that problem
4. Build An Email List / Push Notification
Digital marketers can not do without email marketing, it is a very vital strategy for people who wish to advertise and sell their products and services as the saying goes “the money is in the list”
An email list is another good way to keep your blog visitors constantly coming from your blog, all you have to do is signup with any Autoresponder such as Getresponse or MailChimp,
so you will collect emails from visitors on your blog and send them emails whenever you have products to sell
You can also use push notifications if you can’t afford autoresponder maybe if you don’t really have products to sell but you want to have your visitors keep visiting your site
A push notification is a message that pops up on a mobile device. App publishers can send them at any time; users don’t have to be in the app or using their devices to receive them.
They can do a lot of things; for example, they can show the latest sports scores, get a user to take any action, such as downloading a coupon or let a user know about an event, such as a flash sale.
Personally, I use one signal push notification for this site because I find it easier to use and it doesn’t cost anything online Autoresponder
5. Share Your Contents On Social Networks
The aim of writing great content is to make them reach a large audience, of course, you can not sorely depend on Search engines for your traffic because you may not get the desired traffic you wish for
Traditionally people depended on text-based content but the blogosphere has evolved now, people love to watch videos, and some prefer to listen to audio information, your blog content should be published everywhere
Go to medium and publish your content, do the same thing on Instagram and Twitter and in that way, you will explore your content to have a larger audience
Nowadays People spend time watching videos on youtube which is another great social network to drive traffic, I have constantly seen a lot of bloggers driving massive traffic from Pinterest by sharing their content there
If you follow all these tips I have explained here you will come to believe that blogging is not dead but still works and it is worth it to start blogging.
6. Utilize Telegram
Nowadays, due to Facebook and Twitter Ads limit with Adsense, Bloggers are moving away from these social platforms and adopting Telegram to promote blog content for traffic.
I know a friend of mine who makes about $30 to $60 daily with just 1,500 page views with the help of Telegram he gets more Ad clicks even with a few page views.
How To Use Telegram to Increase Adsense Revenue
Below are some of the steps to follow if you want to adopt Telegram for your blog
- Create a Telegram Channel or group (for best results, use a Telegram Channel and make it public)
- Add members to the telegram channel, the more members you have the more likely you get good results
- Link your Telegram channel at the beginning of each of your blog posts so that visitors to your blog can click and join. You can also promote your Telegram channel via WhatsApp TV
- Now that you have gotten enough Telegram members, start sharing some of your blog articles to your Telegram channel.
- You can choose to share 2-3 articles by morning when CPC is high and 2 articles again in the evening
- For best results, your content must be informative and able to solve people’s problems
Sharing too many links in your telegram channel will look overwhelming and members may decide to leave the channel and it will be a huge loss on your end
How Do Bloggers Make Money in Nigeria?
Pretty cool question to ask, everybody knows Linda Ikeji is the richest blogger in Africa and the fact that she is a Nigerian you may wanna find out the secret to her success
And how she makes money from her blog. of cause, we have other top bloggers like Makinde Azeez (Naijaloade Boss) and the likes of Jide Ogunsewa (Nairaland Boss)
- Read Also: Why You Are Not Making Money From Your Blog
these guys are hitting it big in the blogging business and notwithstanding we still have top bloggers who make high incomes from their blogs but they are not well known.
When it comes to how much bloggers make in Nigeria – it actually depends on many variables, my friend. Like the number of monthly visitors, monetization methods and the industry.
There are bloggers in Nigeria within the news niche that make over 200,000 Naira monthly, some in the health space make less or more., some in the lifestyle, fashion and music industry makes 1,000,000 Naira.
Whereas top Nigerian bloggers like Linda Ikeji make multiple thousands of dollars monthly. She runs promotions such as sponsored posts and advert
People also book her for sessions and seminars in that way she also earns alot
Remember it all depends on how long you’ve been in the blog game, authority, traffic, and means of monetization.
But hey you shouldn’t panic because you don’t need hundreds of thousands from your blog before you can start making money
A blog with as low as 1000 page views daily is enough for you to earn up to $5 (Five dollars) daily from Adsense if you have the right ad placement on your blog
If you sum up that in a month or two months’ time that will be a tangible amount of money for you to flex
- Read Also: Most Influential Bloggers In Benue State
How Much Does It Cost To Start A Blog In Nigeria?
If you’re peeping around the internet on how much it costs to start your own profitable blog in Nigeria, maybe it’s your first blog or fifth, it’s always a good idea to check out what you are going to spend on your new blogging project.
Having gone through a lot of posts about blogging you may finally want to settle down and start your own blog and set forward a successful blogging carrier
- Read Also: Is Blogging Profitable in Nigeria?
You may be asking How much does it cost to own a blog?, How can I start a blog in Nigeria and make money? bla bla bla,
However, I have good news for you, you can actually start a blog in Nigeria and make money from it, to create a blog in Nigeria costs on average around N40,000 to N60,000.
Although it depends on your blogging platform (Blogspot or WordPress) and your Domain name (which may be a .com, .com.ng or .ng domain)
You also need to pick a blog niche, A blog niche is simply what you wish to blog about
And lastly your hosting company, personally I use DomaingKing for this blog because I consider them the best in the hosting business, If you came to this site looking for how to start a blog business then I hope you learnt something today…
Conclusion: Is Blogging Dead In 2023?
If you extensively read this article till the end, am sure by now you will be convinced that blogging still works so you shouldn’t hesitate to leverage blogging
Don’t forget in one of my services I create blogs for clients at an affordable price, reach out to me if you need any of my services
SEO Content Writer with over 4 years of experience in On-Page SEO which gained me an award for excellence.
This is my web space where I share helpful guides to help you earn money legitimately.
I register brands with CAC, create websites and offer Business Consultancy services. For business deals, contact me